Time seems like a quicksand, but the years will become a glorious time. Nowadays, the development of timepieces makes the display of time increasingly diverse. With a wide range of watch brands, a variety of watch creations are even more impressive for the magical charm of mechanical timepieces. For Van Cleef & Arpels, the challenge is to capture the ephemeral nature without limiting time. Therefore, in the family’s proprietary concept, time is equivalent to an aesthetic poem. The beauty of materials and design is required to better ‘paint’ this gorgeous picture. Therefore, when creating jewelry pieces that show time, the family’s outstanding senior jewelry experts often capture the beauty of the moment in precious and gorgeous ways, and set this ephemeral beauty on the timepiece, so that her short-term beauty becomes a wrist Eternity in time. The craftsmanship compliments the mystery of time, and shows the brilliance of precious gems. Presumably this is the real reason why the world loves Van Cleef & Arpels.
Romantic encounter, interpretation of immortal poems
In fact, Van Cleef & Arpels was born of a romantic and beautiful marriage: in 1906, the combination of Estelle Arpels and Alfred Van Cleef led to the formation of this jewelry and watch brand. This century-old legendary poem has begun after they set up Van Cleef & Arpels’s first boutique at 22 Fanton Place (Paris Jewelry Box) in France. In each subsequent season, the family will create dreamlike classic timepieces, turning refreshing ideas into endless surprises, which will cause everyone to stop and watch. Each of the beautiful pictures told reflects a poetic outlook on life, the infinite imagination in creation, and highlights the extraordinary craftsmanship and charm of the brand watchmaker. Fairies, butterflies, flowers, adult fairy tales and hidden timepieces all show the brand’s enduring and desirable alternative watch charm, giving the wearer a feast of poetic and ethereal watchmaking.
Fairy ethereal and poetic
Van Cleef & Arpels Extraordinary Object series first work: Automate Fée Ondine
At the 2017 SIHH Fine Watch Salon, the brand launched this exquisite table clock, combining a long tradition of fine jewelry making with the brand’s fine watchmaking craftsmanship, to compose a new chapter in family craftsmanship. Whether it is a micro-mechanical device that drives the fairy, or a petal that is light enough to randomly oscillate and undulate, it contains the infinite creativity and outstanding craftsmanship of clock makers.
The ruby ladybug created by the invisible mosaic process will slowly ‘crawl’ (hour hand) over time, indicating the change of time for the observer. At 12 o’clock, the ladybug will return to the far point due to the clock’s ‘flyback’ function and continue another half-day journey.
This poetic and ethereal clock bears a fairy tale that lasts for 50 seconds and begins to be slowly staged: on the gradient green enamel lotus leaf made of about 60 metal bars, the water lily is undulating Slowly in full bloom with a pleasant bell. At the same time, the fairy carved in 18k white gold also gradually awakened, watching the butterflies dancing above the water lilies, and the fairy then flapped on the wings of stained glass enamel, dancing slowly. After flying, the butterfly stopped in the water lily to rest, and at this time the fairy gradually fell asleep, and the wonderful water lily also stopped. Behind these 50-second movements is the perfect fusion of many difficult techniques and craftsmanships such as enamel, flyback, and so on.
Romantic encounter on the bridge of lovers
Van Cleef & Arpels ‘Lover Bridge’ watch
Lovers, moonlight, stars, arch bridge, Van Cleef & Arpels depicts the romantic scene of men and women embracing under the bright starry sky among a few pens. Against the backdrop of a sparkling white gold diamond case, this “邂逅” adds a bit of aristocratic elegance, and makes the charm of the enamel dial even more irresistible. When watching the watch, all the worries will be forgotten, leaving only a beautiful love story. The men couldn’t wait to ‘watch’ the minutes on the watch, while the women gradually approached as the hours passed, finally meeting in the center of the bridge. Unlike the hands of a traditional watch, this watch conveys the magical and romantic charm of time to the theme of beautiful and romantic encounters. It is worth noting that the minute indicated by the man is based on the rose on his hand, and the tip of the umbrella is used by the woman. This detailed processing also makes the pattern indicate the time more accurately, making time a ‘romantic story’ More flavor.
Butterfly makes watch more moving
Van Cleef & Arpels Lady Arpels Papillon Automate
Judging from Van Cleef & Arpels’ works over the years, the colorful butterfly element is one of the essential elements in each new product. Just like this Lady Arpels Papillon Automate watch at the Geneva Watch Fair 2017. The dynamic beauty of butterflies makes people appreciate the passing of time in the picturesque garden of the wrist. On the ‘garden dial’, every corner is full of ethereal and poetic pictures: as the hour and minute hands on the right side of the dial move slowly, the butterfly will flap the wings 1 to 4 times in accordance with the power reserve change. .
Mother-of-pearl flowers, double-colored painted glass enamel, decorative butterfly wings and infill enamel are dotted with grassy countryside. The curved blades made of curved stained glass enamel are facing the viewer with rich blue-green gradient colors, which are mutually contrasted with dynamic butterflies, making the scene on the dial more three-dimensional and ornamental.
Dance of clouds, swallows and butterflies, a combination of secret design and poetry
Van Cleef & Arpels Lady Arpels Ronde des Papillons
This watch is one of Van Cleef & Arpels’ outstanding examples of watchmaking craftsmanship and art. In addition, the creative design of three hidden butterflies to indicate the minutes and swallows to indicate the hours is also unique, showing the unique timekeeping method of the family. Three butterflies appear one after another on the cloud, indicating the passage of minutes in the form of a relay in the cloud. The swallow on the lower side crossed the hour time mark with one side of the wings. At the end of the 12 hour mark, the watch’s flyback function was used to return to 0 o’clock and spread wings again. Clouds, swallows and butterflies are like a dynamic picture scroll, vivid and beautiful.
In addition, the module button on the side of the watch is set. As long as you press it lightly, the butterfly air ballet for about ten seconds will be staged in this dreamy cloud, and return to the original track at the end, continue Precise time reporting. This sudden surprise can also be presented as an added value of this ‘hidden’ watch.
Summary: In addition, Van Cleef & Arpels has many unique timepieces to show us the family’s unique watchmaking philosophy. Let the poetic and ethereal beauty moment of nature leap above the watch, make the timeless picture of time more magnificent and beautiful. In addition, the lifelike scene is also perfectly integrated with the surrounding precious metal and gemstone cases, and together they will bring the charm of ‘Van Cleef & Arpels’ to the extreme, attracting more watch enthusiasts to stop and enjoy.